It is a living space that combines the history and future of the company with an interactive, digital experience, a story of content and dialogue with the most innovative management and communication systems. Directly connected to the testing and certification laboratories and to the research and development department, close to the design and production offices, it is a direct expression of Artemide’s know-how, where it will show off ideas, skills, and core values such as sustainability.
The space is defined by an architectural ribbon that runs fluidly over the space of 1000 square metres, generating environments in which to demonstrate the light. The curved lines of the walls break and overlap to create passages and divide the space up without closures but by using cuts of light.
It is an open, permeable structure between inside and outside, between constructed and nature, it fits into an industrial building that is not masked but allowed to be glimpsed by way of the openings in the false ceilings. These generate a dialogue between existing and built, between natural and artificial light. The new Artemide Exhibition Centre is a place designed not only to present Artemide collections and services, it is also a space in which to host and listen to the world, closely linked to a centre of expertise, skilled in the interpretation of ideas and their distribution.
Client: Artemide
Project: Mario Cucinella Architects
Team: Mario Cucinella, Antonella Di Luca
Photo: Mario Cucinella Architects & Artemide
Gross area: 1500 sqm
